Marketing Executive EMEA
What we do
Basis Technologies is trusted by the world’s best-performing organisations to unlock their full potential with SAP. Our industry-leading tools help businesses drive transformation with confidence, achieving the freedom to outpace competitors while safeguarding critical systems that maintain business continuity.
We help the likes of P&G, Honda and Booking.com take control of change from discovery to delivery. Actionable insights help them understand the consequences of SAP change before execution, while automation enables continuous innovation by accelerating complex business processes in a controlled environment. This delivers all the benefits of changing at pace with none of the risk.
Who we are
As a profitable organisation with proven solutions, an enviable retention rate and a $25m 3rd party growth investment, we are at an exciting point as we scale from 130+ global employees. We have the foundations in place to grow with purpose, whilst retaining the individual ownership and tangible impact you would expect working in a scale up organisation.
At Basis Technologies, we are a global Team who collaborate across all levels, locations and departments, whilst individually having the knowledge and expertise, autonomy and accountability to drive successful outcomes. Our fast-paced environment means we embrace change, and communicate effectively, to proactively and creatively solve problems.
In 2023, officially been named one of the UK's Best Workplaces for Wellbeing™, UK’s Best Workplaces for Women™ and UK's Best Workplaces for Tech™ by Great Place to Work®.
The Opportunity
Reporting to the EMEA Marketing Lead, you’ll work closely with the corporate marketing team supporting local pipeline build programmes, as well as with key stakeholders within our Sales Team.
If you were to join Basis Technologies in our EMEA Marketing Executive position, you can expect to:
- Support our demand generation activities across the EMEA region
- 3rd party and company event support: Managing logistics, venue sourcing, swag, booth design, sales support, lead data capture/importing, and sometimes being the marketing point of contact on site at shows.
- Marketing platform management: Supporting campaigns via Salesforce and marketing automation tools (e.g., Hubspot, Pardot), building campaigns, reviewing MQL queues and assigning these, setting up marketing automation forms, drafting emails and more.
- Campaigns: Mapping out core components and supporting the creation of these, with the support the EMEA Marketing lead and corporate marketing.
- Webinars: Creating draft abstracts, landing pages, owning platform setup, and occasionally hosting with our expert presenters/guests.
- Reporting: providing timely and accurate analysis of each campaign or event, with recommendations for any improvements and key learnings
Is this opportunity for you?
To help you establish whether this role is for you, these are some of the key characteristics you will need to be set up for success:
- Proven working experience at a B2B technology vendor
- Familiarity with event management across the before, during and after event stages
- Demonstrable experience working with marketing platforms (ideally Hubspot)
- Strong analytical skills and data-driven thinking
- Willingness to travel to support events across EMEA, if needed
Desirable:
- Professional working language skills in both English and German
Why join us?
Aside from the benefits of role evolution, tangible individual impact and personal growth that you would expect working in a global scale up environment, at Basis Technologies we take looking out for our employees seriously.
We’re believers of Learning & Development. Organisational learning allows organisational team members to continue to advance their professional growth and development individually and as a team. That’s why each employee has access to £1,000 Learning and Development Support per year.
To support the mental health of our employees, we have certified Mental Health First Aiders who support our employees across the globe in developing skills to support positive wellbeing. We run a yearly initiative which gives employees from each location the opportunity to partake in a 2-day training course to become certified by Mental Health First Aid International.
Benefits and Initiatives
- Competitive salary package and bonus
- Company pension
- 25 days holiday per year, plus Bank Holidays
- Remote Hybrid working – 1 day a week in office
- Global Flexibility (work abroad up to 1 month per year)
- Paid Volunteer Day
- Learning and Development Budget
- STEM Ambassador Programme Partnership
- Monthly Shared Knowledge Sessions
- Mental Health First Aiders Programme
- Company Climate Committee
- Department
- Marketing
- Locations
- Bracknell
- Remote status
- Hybrid Remote
- Employment type
- Full-time
About Basis Technologies
Basis Technologies is proud to be an Equal Opportunities Employer and we encourage applications from all people regardless of race, religion, gender, age, disability status or sexual orientation.
Marketing Executive EMEA
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